ETech: Ideas That Matter

ETech, the O'Reilly Emerging Technology Conference, is O'Reilly Media's flagship "O'Reilly Radar" event. Since 2002, ETech has brought to light the disruptive yet important innovations that we see on the horizon, rather than the ones that have already arrived.

Register for O'Reilly ETech 2009 today and save up to $300!

Get First Mover Advantage. Innovation Meets the Real World at ETech:

• The only place you’ll want to be for access to the most innovative emerging tech news and information
• The place where theories mingle with real-world application and do their best work together, giving attendees essentials to stay ahead of the curve in their workplace and industry
• A participant rich conference experience that encourages play and exchange of ideas with some of the biggest names in the industry

ETech 2009: The Technology of Abundance and Constraints

We live in two worlds: one filled with abundance and the other with constraints. Each has its own favorite—or essential to survival—inventions and directions. Each has been deeply affected by technology.

The abundant world has access to the Internet and other educational tools, to the latest advances in medicine and, up until recently, access to "plenty" of energy. The constrained world has to make do with what's available. With limited food, water, fuel, medicine, the people and their ideas are often the cheapest part of the equation.

What technologies cross the divide? How do the two worlds interact and cross-pollinate? On the surface, they wouldn't seem to overlap but, on deeper examination, inhabitants of both worlds learn from each other constantly.

We'll explore this and other important questions at ETech in 2009 through four full days of keynotes, tutorials, sessions, activities, and events including:

• Mobile & the Web - The next billion web users will connect to the Internet on their cell phones. How will we use the data collected to augment our view of the world?
• City Tech - Can technology create a livable, prosperous, sustainable city? Which emerging technologies are poised to deliver a brighter, greener future?
• Health - What are the breakthroughs in technology, genomics, medicine, anti-aging, drug development, and delivery that will make a difference in extending our lives and enhancing our quality of life?
• Materials - We'll examine the latest in mechanics and the materials that enable new developments. What mechanisms will be possible? How will the coming age of materials change our clothes, our products, and our everyday lives?
• Geek Life - What are the emerging technologies that promise to infuse themselves into our cultural and social fabric to help us work smarter, more efficiently, and create greater connectivity?

Year after year, ETech offers the most explorative, cutting-edge content at ETech, delivered by some of the biggest names and brightest minds in the technology industry. Just a few of the interesting people speaking at ETech 2009 include:

• Keynote address by Mary Lou Jepsen, dubbed one of Time Magazine's 100 Most Influential People in 2008
• Joi Ito (Creative Commons), Creative Commons - Creating Legal and Technical Interoperability
• Drew Endy, David Grewal (BioBricks Foundation) & Jason Schultz (UC Berkeley School of Law), Building a New Biology
• Eric Paulos (Carnegie Mellon University), Enabling Citizen Science
• Jane McGonigal (Avant Game), Superstruct: How to Invent the Future by Playing a Game
• Aaron Koblin of Google, Making Art with Lasers, Sensors and the Net
• Tony Jebara (Columbia University), Mobile phones reveal the behavior of places and people

ETech is an unforgettable event because of the collective participation of everyone who attends - don't get left out of the conversation! Save up to $300 by registering for O'Reilly ETech today.